New data collection and analysis tools are making serious headway into events and exhibitions. As planners make many onsite technology choices, they can use them to add value to marketing campaigns—and a significant voice to C-suite conversations. Learn how to examine these trends and explore how they can be integrated to assist marketers, improve the attendee experience and to improve future events.
Learner Objectives:
  • See the range of event data gathering options including wearable beacons, specialized mobile apps, sentiment analysis tools and more to gain insight on attendee behavior and engagement.
  • Understand how analytic techniques and marketing automation systems are being used to make sense of these data to improve marketing, to increase attendee engagement and to increase attendance.
  • Receive numerous links, ideas and tools that will assist in understanding these issues.
Pin It

Presentations

Informative, thought-provoking, inspiring and fun programs. Read More

Consulting

Boost your company's technology with Corbin’s consulting services. Read More

Corbin’s Link List

The web’s most extensive list of industry categorized links! Read More

Articles

Hundreds of free articles on meetings technology and event planning. Read More

TechTalk

Subscribe to Corbin's Free High-Content Bi-Monthly Newsletter. Read More

Software Tools

Free planning tools, spreadsheets, templates, handbooks, & more. Read More
  • 1

What The Audience Is Saying

  • "I've seen Corbin three times. No one works harder to keep his material fresh and relevant to events."
    Scott Stubbs President
    HB Stubbs Company
  • Amazing! I have not learned so much in such a short time ever! I want more!
    Rafael Olivares Sales Executive
    Finnish Tourism Board
  • "Way beyond the best I could have imagined!"
    Russell Clark Environmental Protection Specialist, U.S.
    Environmental Protection Agency
  • 1
  • 2
  • 3