Corbin's Most Recent

  • Virtual Vs. Augmented/Mixed Reality for Events: The Pros and Cons for Each Medium and the Likelihood of Adoption

    © 2018 Corbin Ball The twisting of reality is becoming common practices in the meeting, tradeshow, event and exhibition world. By

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  • Retrospect Article: The Revolution - The Future of Mobile Technology for Events

    Editors note: As part of the 20th anniversary issue of TechTalk, I thought I would include an article I wrote

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  • Tips to Come Up with More Effective Promo Videos for Events

    ©2018 Arthur Retman, Movavi As a medium there are many ways to utilize videos for events – but one of the

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  • As Technology Changes Events, These Five Elements Will Likely Stay the Same

    We are living in a time of unprecedented technology change. How will these changes affect meetings and tradeshows? Will they

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  • Five Trends That Will Revolutionize Trade Show Marketing in 2019

    ©2018 - Guest Post by  Ryan Gould, Elevation Marketing If you’re a business owner or marketer who’s serious about maximizing ROI,

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  • Face recognition for events

    Face Recognition – The Next Step to Streamline Events

    Face recognition (FR) is rapidly becoming part of our everyday lives. iPhone X users open their phone using FR as

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  • Dealing with Change

    Three Steps to Cope with Technology Change

    When laptops computers first appeared in the early 1990s, manufactures called them “freedom machines” with ads showing smiling users inputting

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  • Video marketing for events

    50 Ideas Using Video to Market and Improve Expos and Events

    ©2018 By Corbin Ball, CMP, CSP, DES Video marketing is king! The State of Video Marketing in 2018 report from

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  • Social influencers for events

    Leveraging Social Influencers to Build Meeting Involvement and Attendance

    ©2018, Corbin Ball, CMP, CSP, DES Celebrity endorsements have been around since the start of advertising. The athletes on the Wheaties

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  • Chatbots101

    Event Chatbot 101 - Essential Questions Answered

    ©2018 Guest post by Mark Kao, COS Rental Chatbots aren’t new. Joseph Weizenbaum created a prototype in 1966 and named

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What The Audience Is Saying

  • "Way beyond the best I could have imagined!"
    Russell Clark Environmental Protection Specialist, U.S.
    Environmental Protection Agency
  • Excellent session! Best one I have attended at PCMA. Needed to be 2 hours! Bring it back in 2014.
    Marguerite Leishman Meetings Manager
    ACTE
  • Corbin, ALWAYS a homerun presentation of great info!
    Peter O’Brien Marriott Global Sales
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