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News

  • Corbin named by Cvent as one of "20 Event Professionals You Should be Following" +

    May 5, 2021
    I am very happy to be included in this prestigeous list of event influencers created by Cvent. 
    Read More
  • Corbin Named as One of 59 of the Most Influential People in Virtual Events +

    April 19, 2021
    I am very pleased to be included in the this list created by Glisser and its impressive list of my fellow colleagues. 
    Read More
  • Corbin Named by Eventex Vote as One of the Top 100 Most Influential People in the Event Industry +

    Eventex  just released a new addition to their All-stars Index –  The 100 Most Influential People in The Event Industry The list features the 100 people who have influenced the event industry the most with their creativity, vision and capacity for innovation, as voted by the public. Going onwards, it is to be updated annually.  “This list aims to
    Read More
  • Corbin Ball & Co. Marks Its 24th Anniversary +

    In April of 1997, I left my career as Head of Conference Operations for a high-tech association (SPIE) to form my own speaking, consulting and writing firm focusing exclusively on technology for events, exhibitions and meeting venues. I was the first person to do this full-time -- the 'OG' of event tech! Today, I am happy to say there are many Read More

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Latest Articles

  • 1 Moving from Virtual to Hybrid Events: 37 Tips and Ideas on How to Maximize your Success
  • 2 Face-to-Face Vs. Virtual Meetings: Which is Better?
  • 3 Artificial Intelligence: The Upcoming Impact on Events
  • 4 How to Identify your Target Audience for an Event
  • 5 Planning an Auction: 4 Best Practices For a Smooth Event
  • 6 10 Ways to Integrate Trade Shows and Events Into Your Facebook Marketing
  • 7 Modern Association Management: 6 Tools You Need
  • 8 How Facial Recognition Will Disrupt the Events Landscape
  • 9 Event Registration: 4 Best Practices to Increase Attendance
  • 10 Association Community Building: Offline and Online Engagement
  • 11 The Next Big Trade Show Attraction Has Arrived: Virtual Reality Video
  • 12 8 Effective Ways To Promote Your Event On Facebook
  • 13 Event Technology Innovation Trends Highlighted with IBTM World’s 2019 Technology Watch
  • 14 A 60-Year Timeline of Events Technology Innovation
  • 15 How 5G Will Revolutionize the Event Industry
  • Moving from Virtual to Hybrid Events: 37 Tips and Ideas on How to Maximize your Success

    A hybrid event is one that combines a face-to-face (F2F) event at a physical location with a “virtual” online component for remote attendees. Hybrids will likely see widespread adoption as F2F meetings reemerge from the pandemic for a number of reasons: Some attendees may not wish to travel to the
    Read More
  • Face-to-Face Vs. Virtual Meetings: Which is Better?

    ©2020 Corbin Ball This is a trick question. Actually, both face-to-face (F2F) and the range of virtual meetings have their strengths and weaknesses depending on the length and goals of the event. This article will cover them. Virtual Event Types: With the COVID pandemic shutting down nearly all F2F events,
    Read More
  • Artificial Intelligence: The Upcoming Impact on Events

    ©2020 Corbin Ball The past few decades have seen tremendous technology change and this coming decade will be no different: The 1990s brought us email and basic internet connectivity. The 2000s brought is the widespread adoption of the web The 2010s brought us the widespread adoption of smartphones and other mobile technology. The 2020s, I believe, will
    Read More
  • How to Identify your Target Audience for an Event

    ©2020 Guest Post: Donald Fomby In the age of digital media, one can be forgiven for considering live events as outdated. After all, it’s more affordable and straightforward to simply deliver content marketing materials to your target audience through social media, email and blog posts and call it a day.
    Read More
  • Planning an Auction: 4 Best Practices For a Smooth Event

    ©2020 Guest Post: Joshua Meyer, Director of Marketing for OneCause. As your organization prepares to host a charity auction, you’re handling a lot of moving parts. Tracking everything can be overwhelming, even if you’ve already put together a stellar team to run the event.   However, there are many ways you
    Read More
  • 10 Ways to Integrate Trade Shows and Events Into Your Facebook Marketing

    ©2020 Claire Divas, Editor - Likehack Introduction Facebook has over more than 2 billion active users with no sign of slowing down and acts as an ideal platform to promote an event or tradeshows. It provides the ability to reach your exact audience by age, interest, location, and behavior. Facebook is
    Read More
  • Modern Association Management: 6 Tools You Need

    ©2020 Guest post: Jake Fabbri, Vice President of Marketing at Fonteva A new decade brings new association advancements that can help increase member retention and acquisition rates. However, coping with technology change can be daunting— especially if you suddenly find yourself with outdated tools.    With new online solutions and digital resources
    Read More
  • How Facial Recognition Will Disrupt the Events Landscape

    ©2020 Electro-Media Design, Ltd. By Sara Friedman Facial recognition technology has the ability to transform the events industry, but it remains to be seen how attendees will respond to the biometrics solutions coming onto the market. Potential uses for facial recognition include simplifying the on-site registration process, tracking attendee facial
    Read More
  • Event Registration: 4 Best Practices to Increase Attendance

    ©2020 Asaf Darash,  CEO,  Regpack Hosting a successful, engaging event takes ample preparation and planning. As your organization’s event planner, you likely already know this, and have dealt with the obstacles and hiccups that inevitably come along the way.    However, the event world is constantly changing. With every technological
    Read More
  • Association Community Building: Offline and Online Engagement

    Guest Post by Jake Fabbri, VP Marketing, Fonteva, ©2020 One of the most rewarding parts of being an association member is the community built with the other members. Professional associations, usually made up of those in the same career or a related role is a huge collaborative effort of individuals growing
    Read More
  • The Next Big Trade Show Attraction Has Arrived: Virtual Reality Video

    © 2019 Guest Post: Greg Mischio is the Owner and Chief Strategist at Winbound Manufacturers who want to stand out at trade shows are incorporating a new feature at their exhibits: virtual reality (VR) video. Find out how its mind-blowing capabilities helped one manufacturer introduce a new production facility in a powerfully
    Read More
  • 8 Effective Ways To Promote Your Event On Facebook

    ©2019 Guest Post by Sarah Smith Either you are a startup or a giant business model, whether you are an online store or an enterprise, social media can do some magic to your business. In order to maintain a competitive stride, businesses are bound to clout of popular social media
    Read More
  • Event Technology Innovation Trends Highlighted with IBTM World’s 2019 Technology Watch

    ©2019 Corbin Ball, Chair of the IBTM Technology Watch Judging Committee Established in 2000, The IBTM World Technology & Innovation Watch is the longest running and one of the most significant technology awards for the meetings industry. The goals are to recognize technology innovation and to highlight significant trends impacting
    Read More
  • A 60-Year Timeline of Events Technology Innovation

    ©2019 by Corbin Ball, CMP, CSP Technology changes in the past six decades have been astonishing. This chronological list of significant technology milestones with societal technology events in “black” and face-to-face and virtual events industry-related technology innovations in “blue” shows far we have come, 1962 The Kodak Carousel slide projector was introduced. 1963 Bell
    Read More
  • How 5G Will Revolutionize the Event Industry

    ©2019 Ralf Llanasas, Whatphone 5G and the International Rollout The highly anticipated fifth generation of wireless network technology is finally a reality in countries around the world. Statistics predict that 5G networks will be full in use by 2020, with over 1 billion users connected to the technology by 2025.
    Read More

The Law of Virtual Board Meetings

The scenario:  You are the Director of Meetings for the National Widget Company, Inc.  The CEO comes to you and tells you that, due to budget cuts, the Fall 2002 board of directors meeting needs to be held online rather than face to face.  After much frantic research on meeting technology, you submit a proposal to the CEO for how the board meeting may be held online.  Board members, you explain to the CEO, can participate from their desktop computers from the comfort of their offices or homes all around the country.  The technology enables all board members to concurrently view the agenda and handouts on their computer screens.  For conversation, board members type in a “chat” box, which immediately pops up on everyone’s computer screen, enabling virtual conversation and voting on items of business.  Your CEO is thrilled with your ingenuity and the cost savings of a virtual meeting.  Good job!  Oh, except that this meeting may violate the law.

Know your organization

Whether you are an independent, corporate, or association meeting planner, you need to be aware of the legal status of the organization for which you are planning a meeting.  Is it a partnership, a limited liability company (LLC), or a corporation?  In what state is the organization organized or incorporated?  These issues are important because state laws may govern how often a meeting must be held and in what manner it must be held.

The law of corporations

If the organization for which you are planning a meeting is a corporation, be aware that the scenario above involving the National Widget Company, Inc. may be contrary to state law requirements.  The law that applies to an organization is the law of the state where the organization is incorporated, which may be the same as or different than the state in which it is headquartered.  Most states’ laws require that all members of a corporation board of directors be able to “hear” one another simultaneously at a board meeting.  An online meeting with no audio component would violate this legal requirement. 

Alternatives

The law of corporations in most states allows a vote of the board of directors by written consent, so a board of directors could use an online forum for discussion and take action (that is, vote) in writing.  Check the corporation’s bylaws and state law, however, as the written consent may have to be unanimous.

Participating in a simultaneous telephone conference call in addition to a virtual online presence would be a combination of technologies that would satisfy the letter of the law in most states.  Using a webconferencing technology via a computer with an audio component would also meet the requirements of a legally valid board of directors meeting.

An extreme minority of states (California and Illinois, predominately) have recently changed their corporate law to allow the board of directors of a corporation to meet in any manner in which all members can “communicate” with one another (rather than “hear” one another).  The word “communicate” in the laws in these states would allow online meetings of a corporation board of directors, whether or not an audio component is included. 

Tyra W. Hilliard, Esq., CMP (This email address is being protected from spambots. You need JavaScript enabled to view it.) is a meetings industry attorney and Assistant Professor of Event Management at The George Washington University in Washington, D.C. 

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What The Audience Is Saying

  • Fantastic seminar! Very exciting advances to come. Your enthusiasm is contagious.
    Michele Mamacos Manager of Events Services
    Northlands
  • Amazing! I have not learned so much in such a short time ever! I want more!
    Rafael Olivares Sales Executive
    Finnish Tourism Board
  • Excellent session!! Best one I have attended at PCMA. Needed to be 2 hours! Bring it back in 2014.
    Marguerite Leishman Meetings Manager
    ACTE
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