Google, Facebook, Samsung, Microsoft and other technology companies have each invested billions of dollars in developing virtual reality (VR) and augmented reality (AR). VR is the closest thing we have to the Start Trek “Holodeck” and, as these tools develop, these virtual approximations will become increasingly realistic. This session will discuss and demo how this is playing out for exhibitions an events. 
Learner Objectives:
  • See how VR and AR can be used for virtual site inspections, booth demos, booth design, room diagraming, group collaboration and a wide range of participant engagement possibilities.
  • See the state-of-the art products in this rapidly changing technology area and how things will likely develop.
  • Receive many links, demos, ideas on how to maximize their usage for your exhibition or event.
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What The Audience Is Saying

  • Excellent session! Best one I have attended at PCMA. Needed to be 2 hours! Bring it back in 2014.
    Marguerite Leishman Meetings Manager
    ACTE
  • Fantastic seminar! Very exciting advances to come. Your enthusiasm is contagious.
    Michele Mamacos Manager of Events Services
    Northlands
  • Amazing! I have not learned so much in such a short time ever! I want more!
    Rafael Olivares Sales Executive
    Finnish Tourism Board
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