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News

  • The July/August Issue of Corbin's TechTalk Newsletter Blog Now Available +

    The July/August issue of TechTalk  is packed with new meetings technology articles, links and ideas. This issue is being sent to nearly 11,000 subscribers in over 70 countries.
     
    In this issue:
    • NEW ARTICLE: Event Data Analytics -- New Options for Events and Tradeshows
    • NEW VIDEO/ARTICLE: The Lowdown on Location-Based Event Technology and More
    • NEW VIDEO INTERVIEW: Mobile and Social's Impact
  • Read More
  • Corbin Ranked Fifth of the "60 Most Influential Event Professionals To Follow" +

    60 Best Event Planners
     
    I feel honored to be included in this illustrious list of event professionals!
     
    Bizzabo  used an interesting methodology in creating this list of the top 60 event planning experts on Twitter that planners should follow.
     
    They looked at several quantifiable factors for each candidate including:
    • Klout Score
    • Moz Page Authority
    • Twitter Follower to Following ratio
    • Qualifications (whether
Read More
  • Corbin to Chair IBTM Worlds Technology and Innovation Watch Award for the 13th Year: Application From Now Avaialble +

    IBTM Tech Watch
     
    The IBTM Technology & Innovation Watch, established in 2000, is the original meetings technology award! I have had the honor of chairing the judging committee for the past 12 years and am eagerly looking forward to doing so again this year. This award has highlighted wide assortment of international events technology innovations that continue to impact the events industry.
    Read More
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    Latest Articles

    • 1 Event Data Analytics – New Options for Improving Events and Tradeshows
    • 2 Social Media Channels Increasingly Becoming Event-centric
    • 3 Wearable Beacons for Events
    • 4 5 Apps to Better Share Your Next Event
    • 5 Event Planners: How Event Tech Might Just Save Your Job
    • 6 Meetings Technology Innovation Trends Highlighted with IBTM World’s 2015 Technology & Innovation Watch
    • 7 Six Novel and Useful Event Apps
    • 8 7 Ideas Innovative Event Organizers Are Doing
    • 9 Nine Amazing Meetings Technology Trends to Watch in 2016
    • 10 Mobile Social Media: A Checklist for Maximum Event Impact
    • 11 #EventTech’s Top 5 Easily Missed Requirements
    • 12 Onsite Data Analytics – A Goldmine for Meetings Improvement
    • 13 The Internet of Things and its Impact on Tradeshows and Events
    • 14 New Options for Virtual Site Inspections and Virtual Travel
    • 15 New Options for Virtual Site Inspections and Virtual Travel
    • Event Data Analytics – New Options for Improving Events and Tradeshows

      By Corbin Ball, Corbin Ball & Co.  © 2016

      Event Data Analyitic WordCloud

      Big data analytics (the ability to analyze large volumes of data from many sources) are making headway into events.

      There has been an explosion of data collection sources before, during and after events:  mobile event apps (where every touch is trackable), beacon

      Read More
    • Social Media Channels Increasingly Becoming Event-centric

      Social Media Channels Increasingly Becoming Event-centric

      © 2016 Corbin Ball, Corbin Ball & Co.

      Social media and events, at their core, bring people together. When used properly, they should go hand-in-hand. Social media providers have recognized this and are increasingly becoming more event-centric in their product offerings.  Here are a few

      Read More
    • Wearable Beacons for Events

      ©2016 Corbin Ball Associates

      Beacon technologies (small, digital “lighthouses” sending out signals that interact with mobile phone apps) are making headway for events. Companies such as DoubleDutch and Eventbase have been using this technology to automate event check-in, for networking, for wayfinding, location-aware polling, generating heat maps of crowd flow

      Read More
    • 5 Apps to Better Share Your Next Event

       

      © 2016 By Jackie Eisenberg, Fueled

       

      It’s important to get your event out into the world quickly. It shows that you take initiative, you’re an awesome planner and you know how to get the guest list poppin’ in a second.

      Everyone knows how to create an event on Facebook,

      Read More
    • Event Planners: How Event Tech Might Just Save Your Job

      ©2016 Michael Piddock

      Okay, okay… so that’s a pretty incendiary headline; deliberately so to encourage you to click J – but please hear me out…

      Here’s my logic:

      Events – and by that I include ‘meetings, incentives, conferences and events’ – the full ‘MICE’ suite, represent (on average) the largest item of expenditure

      Read More
    • Meetings Technology Innovation Trends Highlighted with IBTM World’s 2015 Technology & Innovation Watch

      ©2015 Corbin Ball, Chair of the IBTM Technology & Innovation Watch Judging Committee
       
      The IBTM World Technology & Innovation Watch (formerly the EIBTM Technology Watch) is the longest running and regarded by many as the most significant technology award for the meetings industry. The goals are to recognize technology
      Read More
    • Six Novel and Useful Event Apps

      © 2016 Corbin Ball, CMP, CSP, DES

      Mobile event apps have become the standard for many events with more than 300 products to choose from. With so many choices, we are seeing an evolution expanding from simple agenda apps to ones that can provide specialized benefits including audience engagement, advanced networking

      Read More
    • 7 Ideas Innovative Event Organizers Are Doing

      ©2016   Bizzabo

      Personalizing Digital Marketing

      Implementing personalization in your email marketing campaigns can have a great impact on your event ticket sales and registration goals. By incorporating your attendees’ names in your subject line and signing off with your own, you ultimately humanize your message and have a more direct appeal

      Read More
    • Nine Amazing Meetings Technology Trends to Watch in 2016

      These are exciting times. The rate of technology change is accelerating with thousands of ideas, apps and innovations bubbling up to help meeting planners, exhibitors, venues and other meeting participants to do their jobs better. 
       
      This annual review covers many of the major events technology trends to watch for
      Read More
    • Mobile Social Media: A Checklist for Maximum Event Impact

      A recent survey from  ShareThis  found that social sharing from mobile happens twice as often as sharing from desktop. As event participants predominantly use mobile devices at events, it follows that  the more mobile the social media, the more widely they will be used at events.

      What are the most

      Read More
    • #EventTech’s Top 5 Easily Missed Requirements

      Inspiration isn’t the struggle – it’s the implementation. Event professionals have an abundance of apps, devices, and services at their beck and call, with new and exciting technologies reaching maturity every week.

       

      Before deployment it's vital that we cover the groundwork. Even the best-designed event technologies can prove ineffective

      Read More
    • Onsite Data Analytics – A Goldmine for Meetings Improvement

      The onsite meeting used to be known as the “black hole” of event data management. . Planners used computers to gain insights before and after events, but during an event they were “flying blind.” For example, paper surveys were handed out, but tallying wasn’t completed until after the event – not

      Read More
    • The Internet of Things and its Impact on Tradeshows and Events

      Hundreds of billions of sensors are deploying quietly. They will track our every move and monitor almost everything with which we interact. The Internet of Things (IOT) will transform society and will have a significant impact on tradeshows and events. As everything links with everything else, this will be the

      Read More
    • New Options for Virtual Site Inspections and Virtual Travel

      Virtual travel, once in the realm of science fiction, is now becoming a reality. Expanded bandwidth combined with new geocoded media technologies are resulting in the real life version of your kids gaming experience and creating a new genre of content marketing for hotels and venues.

      An excellent example is

      Read More
    • New Options for Virtual Site Inspections and Virtual Travel

      Virtual travel, once in the realm of science fiction, is now becoming a reality. Expanded bandwidth combined with new geocoded media technologies are resulting in the real life version of your kids gaming experience and creating a new genre of content marketing for hotels and venues. 
       
      An excellent example
      Read More

    Coming Engagements

    06 Sep 2016
    08:00AM - 12:00AM
    MEET National -- Washington DC
    16 Oct 2016
    08:00AM - 12:00AM
    IMEX America -- Las Vegas
    27 Nov 2016
    08:00AM - 05:00PM
    Forum for Young Professionals at ibtm world 2016
    28 Nov 2016
    08:00AM - 12:00AM
    ibtm world - Barcelona
    14 Dec 2016
    10:00AM - 11:00PM
    Meetings Today Webinar

    What The Audience Is Saying

    • "On a scale of 1 to 10, your session was a 20!"
      Joanne Langevin Manger of Meetings and Events
      College of Family Physicians of Canada
    • Amazing! I have not learned so much in such a short time ever! I want more!
      Rafael Olivares Sales Executive
      Finnish Tourism Board
    • Fantastic seminar! Very exciting advances to come. Your enthusiasm is contagious.
      Michele Mamacos Manager of Events Services
      Northlands
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